Sample Page

This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:

Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.)

…or something like this:

The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.

As a new WordPress user, you should go to your dashboard to delete this page and create new pages for your content. Have fun!

Let’s make something useful.

Tell me a little about what you have in mind.

Entain / Creative spotlight

“2 Hundy” TV campaign

Seven-frame storyboard for the 2 Hundy campaign.

30-second TVC featuring betcha brand ambassadors Carlos Ulberg and Navajo Stirling, promoting the 200% Deposit Match offer.

Brief

A late regulatory change and a narrow filming window with two rising Kiwi UFC contenders called for a bold campaign concept—one that showcased challenger brand betcha’s combat credentials while making its 200% deposit match offer impossible to miss. But with less than a week to lock down the concept before cameras rolled, every creative decision had to land.

Approach

Rather than another interview-style ambassador piece, I pitched several concepts ranging from safe to ambitious. The chosen combo of vernacular (“hundy”) and a playful one-upmanship dynamic proved both memorable and production-friendly.

Outcome

The campaign was well received in independent testing, clearly communicating the offer. The 2 Hundy platform continued into betcha’s Auckland FC campaign.

Bambrick / Selected client work

Search intent. Visible results.

Azapak, Niecon Developments and Australian Turf Group content and search evidence.

Azapak · Informational authority

Evergreen guides targeting high-volume informational searches, with sustained visibility across organic and AI-assisted results.

Niecon Developments · Research-led content

Research-led content for top-of-funnel search topics, with first-page visibility and relevant AI-assisted citations.

Australian Turf Group · Commercial discovery

Commercial product copy targeting high-intent local searches, with visibility across transactional organic and AI-assisted results.

Selected client work produced in 2025. Search visibility captured in 2026; these are historical snapshots.

LINK Creative / Selected client work

Selected LINK brand strategy, bespoke websites and custom collateral.

Brand strategy

Workshops and audience and competitor research informed positioning, purpose and messaging. Brand strategies provided direction for visual identity, tone of voice and communications.

Bespoke websites

Copy, sitemaps and wireframes shaped content and user journeys, developed in collaboration with clients, designers and other stakeholders.

Custom collateral

Multi-channel writing carried the strategy into advertising, email, presentations and print collateral, with projects coordinated from brief to delivery.